State Farm: Covering Greatness

March 22, 2024

With the start of March Madness, State Farm has released a new national television commercial saluting the exceptional talent of Caitlin Clark.

Titled “Covering Greatness” and set to “Unstoppable” by Sia, the spot showcases remarkable feats performed by Clark, both on and off the court during games, with teammates, family members and fans. Voiced over by Hall of Famer Lisa Leslie, herself a former Naismith College Player of the Year, the copy asks, “What does it take to achieve greatness, to rewrite history and go places no athlete has ever gone?” The answer is passion, heart and a community that’s there for you every step of the way.  For Caitlin, that community also includes State Farm, who is proud to witness and cover greatness.

“Covering Greatness” is the latest example of State Farm’s continuing support of Clark. Earlier, State Farm celebrated her accomplishments during Senior Day with a surprise visit from Maya Moore and a custom-made jacket from designer Kristin Juszczyk.